Corporate Cup 2016 - The feet, the feat and the fete

Published: Sep. 25, 2016 at 7:13 AM CDT
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Sunday marked the 36th running of the Corporate Cup in Omaha, the second oldest running event and the only fundraiser for the American Lung Association in Nebraska.

The elite athletes made quick work of the 10K course, but for the recreational runners, the water station a few miles into the race was a welcome sight. "We have a bunch of seventh- and eighth-graders volunteering here to run the water stop and they’re having fun," said Steve McCarville, a volunteer from Holy Name School.

The Corporate Cup has seen different generations of runners. “We have thousands of people who have participated," said Executive Director Julia McCarville. "We're in a generation now where we have kids that were pushed in strollers by their parents on their corporate teams years ago."

This year, the Corporate Cup featured a different start and finish line. “We are sharing Aksarben Village with the ARTsarben Festival and the Farmers Market. In terms of new activity, there will be a great opportunity for people to come enjoy Aksarben Village all day long. They can come and do the Corporate Cup, go to the Farmers Market and enjoy local art."

WOWT 6 News is a proud sponsor and had a team running the race. Everyone in this crowd was helping raise money for the American Lung Association, including Daybreak meteorologist Jared Robinson. "Overall, you couldn't ask for a better morning. It's cool, it's crisp out here and everyone's just having a good time."

Daybreak co-anchor/traffic reporter Jordan Shefte ran with her daughter and mom. What was the traffic like on the course? "It's pretty crowded. You have to do some maneuvering out there. It's pretty tight."

It didn't take long for racers to find their way to the finish line, including dad and daughter duo Ken and Eva. "It's just nice to come out here and see everyone come out here and run for lung cancer and support the society."

"We're really excited to be out here for the Corporate Cup," said WOWT 6 News anchor Malorie Maddox. "We're partnering with KAT 103 media sponsors. They told me 5,600 runners today." Malorie led the WOWT team, crossing the finish line in style. Anchor/reporter Matthew Smith crossed with a smile and ladies, sports anchor Jeff Packer crossed the finished line without his shirt.

Proceeds from this year’s Corporate Cup topped $62,000.

Dave and Serese
Dave and Serese take the fast track to the Finish Line

The Hydration Team Awaits

Start of Race
6,500 x Go!

Elite runners set the pace

Don and the hill
Wait! No one said anything about hills!

Team 6
Feet Team 6