NRG Media Gets Creighton Basketball

By: WOWT - Email
By: WOWT - Email

NRG Media has secured a three-year deal to air the radio
broadcasts for Creighton Men’s Basketball, as the Bluejays transition to the BIG EAST Conference. Under the
agreement 1620 The Zone will air the play-by-play broadcast and all ancillary sports coverage for the team,
beginning with the upcoming 2013-14 campaign
“It’s just tremendous to earn the rights as the exclusive partner for Creighton Men’s Basketball. It’s an honor for The
Zone to serve our listeners, advertisers and Creighton with this winning program. Adding Creighton Men’s Basketball
to our programming lineup is a natural fit to the station’s current content and will truly enhance our entire listener
experience,” explained Andy Ruback, General Manager of 1620 The Zone and Market Manager for NRG Media in
“We chose 1620 The Zone for many reasons, but mainly because it has long been considered Omaha’s premier
sports talk radio station. Its lineup, its commitment to local sports coverage, and its rank in the market made it the
perfect partner for broadcasting our programs,” explained Bruce Rasmussen, Athletic Director for Creighton
The Zone earns the broadcast rights for a three-year term beginning the 2013-14 season. “The Creighton University
men's basketball program is one to watch this season as they are sure to be a force to be reckoned with in the BIG
EAST Conference” said Neil Nelkin, Operations Manager for NRG Media and Program Director of 1620 The Zone.
1620 The Zone is the No. 1 ranked sports/talk station in the Omaha metro. The Zone features Gary Sharp and
Damon Benning with “Sharp and Benning in the Morning” airing weekdays 7am-11am. The Zone also highlights John
Bishop and co-host Mike’l Severe of the long-running sports talk show “Unsportsmanlike Conduct” airing weekdays
from 2pm-6pm. The programs can be heard on-line at and on the 1620 The Zone
smartphone apps.
Ruback indicated that an announcement on talent for the Creighton games would be forthcom

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