The years roll by, your skin droops and sags and somebody you don't recognize is living in your mirror. Surgery is one option. Now there's also Titan.

Like many women of a certain age, Kathy Russell wants to look her best but feels she's fighting gravity.

"I've tried different things and creams," she says. "And I don't want to do invasive procedures right now. So this sounds awesome."

She's referring to the new, non-surgical technique called Titan. It uses an infrared light source to heat the deep inner layer of the skin. The heat causes the collagen, the glue that holds tissue together, to contract and stimulates the growth of new collagen.

Dr. David Goldberg is a New Jersey dermatologist who says, "Most commonly we'll treat the jowls and the neck but we can use it elsewhere also, if you think about the areas of the body where skin gets loose, stomach, knees. So there are other areas we've used it and used it successfully."

One to three treatments are generally enough. People might see a little tightening right away but they'll get the full effect after several months.

Dr. Goldberg says, "The improvement is fairly dramatic if one considers that this is not a surgical technique. That is, you can't compare the tightening from the Titan, uh, as compared to a face lift. The face lift will always be better but then one has to have surgery and the risks of surgery."

With Titan, there's no cutting, anesthesia or scars. Kathy was on her way to a younger look in less than an hour.

Prices for Titan vary around the country but generally run around $2,000 per treatment. Because this is a cosmetic procedure, it is not covered by insurance.