It starts early in a child's life and can grow into a larger social problem.
Bullying has received a lot of attention in recent years.
Recent research into the impact surrounding bullying shows us kids who bully others are more likely to engage in violent or risky behavior.
Kids who are themselves bullied grow up to suffer more negative physical, school and mental issues.
Friday night, hundreds of area kids gathered to take a pledge to stop bullying.
Thirteen-year-old Jillian Weed knows what it is.
"Bullying is like when some one is really mean to you and stuff," she said. "I got bullied once a couple of years ago and I got made fun of a lot."
So does 11-year-old Kealy Fischer.
"There's a lot of bullying about opinions, then there's these new fashions coming out where if you're not having that you get bullied for your hair or what you look like," she said.
And as adults, we know the effects can last a lifetime.
"I remember when I was a kid I had some issues with kids bullying me and the feeling I got was terrible," Scott Cernik said.
"Being a mother, being in the schools you see it," Missy Fischer said. "You see the tragedy, you see the heartache."
So Skate Daze decided to do something about bullying.
Cernik is the owner of Skate Daze and he saw what similar businesses were doing elsewhere to combat bullying.
"They started doing these anti-bullying rallies and I thought wow what a no-brainer," he said. "What a perfect event for us to do because this is where families and kids come and its just a real natural because we deal with these issues too."
Missy Fischer is the event coordinator at Skate Daze.
"What better way to bring a community together at one great spot where everybody can be themselves," she said.
So hundreds of area kids were invited to have some fun for a night and take a very important pledge.
A pledge against bullying and a vow to make a difference.
"It starts with the kids," Missy Fischer said. "So what I'm hoping to do is to really drive that message home so that it hits a nerve with them so that it touches their heart in some way or another and that they'll say. 'I'm going to stick up for somebody tomorrow. I'm going to make an impact.'"
One important part of the promise is to no longer stand silent as others are bullied.
Skate Daze plans to have more anti-bullying events in the coming months.