An Omaha entrepreneur is trying to right a wrong perception that his sales pitch is a scam.

William King hopes potential customers believe he really is a Cox Cable contractor. “It's not a scam, I'm from Omaha. I love Omaha."

For his marketing company Web site, King posted an actual picture of him with the president-elect taken at a function several years ago that's tied to offers for Cox Cable phone and Internet service, spam that some might see as a scam.

King tells Six On Your Side he sent these Internet ads laced with bargains on Cox services to about 4,000 people on his e-mail list.

"He is a legitimate contractor for Cox, but this is outside of his contractual boundaries to send it through e-mail, he is a door-to-door contractor for us,” says Kristen Gohr of Cox Communications.

As a legitimate Cox sales contractor, King takes customer orders. "And what is your soc?" A potential customer gave King his Social Security number. "Yes he did. It's a judgment call, but if someone calls you from Positive Marketing you can trust that the information will be secure."

"If they are a new customer, they do ask for the entire Social Security number,” says Gohr. “We've have had many cases where people have either been suspicious or uncomfortable and we ask they go ahead and call in."

King says he's started a marketing business to provide a few jobs in north Omaha and his employees will be screened and badged. "Anyone come to your door, make sure they have identification."

King says not every offer is too good to be true. Just investigate it first as we did at Six On Your Side.

King says he's already gone door-to-door to about 400 homes and apartments. He apologizes if there's been any confusion because of his e-mail offers.