Warm March Brings Big $$$ At Stores

By: Channel 6 News Email
By: Channel 6 News Email

Last month's retail sales were much better than expected as the warm weather enticed shoppers to buy seasonal items much earlier than normal.

Target reports retail sales rose 7.3% for stores open at least a year.

That's much better than the 5.4% analysts predicted, prompting the discount retailer to revise its forecast for the first quarter.

Economists say retailer also benefited from improved employment and consumer confidence.

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